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Modeling relation between technical parameters of web page design and its aestethics

Dražen Perić (2015) Modeling relation between technical parameters of web page design and its aestethics. MSc thesis.

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    Web design has been an important part of websites for almost two decades now. It gives identity to websites and tends to deliver information to end users in a structured, organized and elegant way. Occasionally it also fails, delivering poor experience to end users who want to access information they are looking for. In this thesis, we model a relationship between the attributional description and user experience of web design, focusing on the aesthetic point of view. Our goals are the following: to define attributes which can describe web page design in a suitable way, to collect a set of websites, calculate their descriptors, supplement them with human-based aesthetics ratings through crowd-sourcing, and model the relationship between the design and the ratings by using machine learning models. We use the best performing model to develop a Chrome extension prototype that will give users the possibility to evaluate and analyze the design of websites.

    Item Type: Thesis (MSc thesis)
    Keywords: web design, machine learning, HTML, CSS, evaluation, chrome extension
    Number of Pages: 55
    Language of Content: English
    Mentor / Comentors:
    Name and SurnameIDFunction
    izr. prof. dr. Zoran Bosnić3826Mentor
    Link to COBISS: http://www.cobiss.si/scripts/cobiss?command=search&base=51012&select=(ID=1536203203)
    Institution: University of Ljubljana
    Department: Faculty of Computer and Information Science
    Item ID: 2906
    Date Deposited: 27 Jan 2015 12:32
    Last Modified: 20 Feb 2015 12:39
    URI: http://eprints.fri.uni-lj.si/id/eprint/2906

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