Automatic System for Serving and Deploying Products into Advertising Space

Nejc Lepen (2014) Automatic System for Serving and Deploying Products into Advertising Space. EngD thesis.

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Abstract

The purpose of the thesis is to present the problems of deploying and serving products into advertising space,encountered daily by online marketers,planners and leaseholders of advertising spaces.The aim of the thesis is to solve the problem in question with the help of a novel web application.Therefore,we have designed an automatic system,which consists of three key components:an online store,a surveillance system and websites accommodating advertising space.In the course of this thesis,we have developed the aforementioned automatic system that employs the extraction of the products from an online store through a customized plugin.The acquired data are saved and displayed in the control system,where they're prepared in the form devised to generate advertising samples.The control system user can select among the products presented at the online store and design samples.The prepared samples can then be placed within a desired website,and subsequently administered via the control system.

Item Type:

Thesis (EngD thesis)

Keywords:

web application, control system, ads, advertising sample, au- tomatization, code generation

Number of Pages:

Language of Content:

Slovenian

Mentor / Comentors:

Name and Surname	ID	Function
prof. dr. Saša Divjak	233	Mentor

Link to COBISS:

http://www.cobiss.si/scripts/cobiss?command=search&base=50070&select=(ID=00010688596)

Institution:

University of Ljubljana

Department:

Faculty of Computer and Information Science

Item ID:

2599

Date Deposited:

04 Jul 2014 10:09

Last Modified:

28 Jul 2014 11:02

URI:

http://eprints.fri.uni-lj.si/id/eprint/2599

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