Implementation of web store and recommendation system

Matej Hočevar (2017) Implementation of web store and recommendation system. EngD thesis.

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Abstract

In the scope of the diploma thesis the e-commerce site was developed first using modern technologies. While developing the site we concentrated on one of the most important devices people use every day - mobile phones. A recommendation system was also developed to help online customers select and order products. In the first part of the thesis recommendation systems are presented to explain how users can benefit from using them and how online sellers use them in order to improve sales. In addition to the technologies which were used for implementation, the reader will get familiar with user requirements and also processes and functionalities that an e-commerce site has to offer. In the third part of the thesis the implementation of recommendation systems is presented. These systems are also shown in practice through the e-commerce site which was implemented in the scope of this thesis. The last part of the thesis is the analysis of the implemented recommendation system and final conclusions.

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